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What Dr. Waffles and Butch can teach us about marketing and branding
By Dixie Laite Sure, you can get an MBA, you can read Seth Godin religiously, you can webinar it up til the cows come home, but have you ever considered studying the marketing genius that lives under...
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I’ll Tumblr for ya: Social media marketing made easy (well, sorta)
By Dixie Laite Feeling pressured to join every social network? Worried about the time suck if you do? Worried about missing out on fun, customers, the 21st century if you don’t? Devising a social...
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The C-word: Curation (plus some more C-words along the way)
By Dixie Laite The word “content” can strike panic. I’m a professional editor and writer, and it’s been known to freak me out, so imagine how blindly terrorizing it can be to non-writers who now feel...
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